Archive for February, 2009

The Value of Learning English

Friday, February 20th, 2009

economistAccording to a recent article in The Economist, a renowned British publication, the English language is playing an ever more central role in aiding communication between multi-lingual Europe. The Economist highlights the increasing number of printed and online articles being produced primarily in English by many well known members of the European Press. The article quotes Daryl Lindsey from the German publication Der Spiegel as saying “Europeans can read what other Europeans think about the world”. These changes herald failure for the European Union’s policy of “mother tongue plus two” which promotes the learning of two foreign languages, in practice usually French or German alongside English, in addition to the native language.

English appears to be winning out, claims the Economist, thus diminishing the need for native English speakers to learn another European language, a fact highlighted in a smaller uptake in German, French and Spanish classes inside schools in the UK and Ireland.

“Europeans will become bilingual , except for Anglophones, who are becoming monolingual “predicts the Belgian academic Mr van Parijs.

Based on an article in The Economist , February 14th 2009

Birthday Greetings to Steven Nicholson – LSI San Diego

Wednesday, February 4th, 2009

Everyone at LSI would like to wish Steven Nicholson, general manager of LSI USA ( Boston, San Diego, New York and Berkeley) , a very Happy Birthday today. He is pictured here on the right in the reception of our Boston school together with Jay Gallagher the Boston registrar. Many happy returns Steven !

A Successful Year for LSI

Monday, February 2nd, 2009

Our marketing team have been encouraged by LSI’s strong performance this year attracting many students from all over the world. UK marketing manager , Serkan Ozturk, enthused “The student profile we used to have in LSI has changed a lot since I joined in 2001 and it’s evolving each year. Even I’m sometimes surprised at this rate of change.”

Mr. Ozturk went on to outline some of these dramatic changes, “I guess 2008 will mainly be remembered as the year for Saudi Arabian students. Due to the King Fahad scholarship programmes there was a huge increase in Saudi students mainly in LSI’s UK schools, especially at LSI Brighton and LSI Hamsptead . This not only added to the nationality mix at these schools but also meant an increase in the exam classes we were able to offer at these locations , which was great for all the students. LSI Auckland and LSI Christchurch in New Zealand were as successful as ever with students mainly opting for the 12 week courses. Canada, especially LSI Toronto was a success story too, not only with aforementioned Saudi students but with students from all over the Middle East (many of which provided scholarship for their citizens). Due the introduction of the university pathway programmes for 2009 ,we are forecasting even greater student numbers this year.”

“The story doesn’t end here either,” he continued. “ We have seen an increase in Swiss students opting for our schools in San Diego and Vancouver, a third of our new students in the UK are coming from Colombia, this is especially at LSI London central, and our Brisbane has become a popular choice for our Brazilian students and not forgetting the many Mexican students in Toronto. For us in marketing all this is just numbers and statistics, but for those who run the schools and courses it means more than that. It represents one big, diverse family of students. The LSI Family.”

“Isn’t it great. The whole LSI family, no single dominating nationally and lots of happy students. According to one survey, 98% of our students were satisfied in 2008 and nearly all of them would recommend LSI to a friend or family member. I guess it was more than the name or reputation of LSI, or the brochure and all the hard work gone into the marketing. It was down to one simple thing – the human factor, our colleagues in the schools making it happen, alternating between their roles as teachers to those of friends and counselors whenever needed.”